The messenger platforms are investing heavily in messenger games. It's a clear strategy across the board
However, the foundation of messenger games is HTML5 which means the vast majority of studios need to build games from scratch to take advantage.
Simply put: It's costly & time-consuming to produce in HTML5
The Luna engine converts entire 2D or 3D games built in Unity and deploys them to the messenger platforms worldwide
Using the existing team, studios can now create quality messenger games in days